Soar launches its AI travel agent after a year in beta

Your move: Backed by former Expedia CEO Erik Blachford

Soar came out of beta and launched in 2026 after about a year of testing, according to PhocusWire's Startup Stage series. It's an AI travel agent you text: it connects to your Gmail to automatically track every flight, hotel, and Airbnb booking and build a traveler profile from your inbox, then helps book new trips, checks you in for flights, handles changes, and gives in-trip support over iMessage. The company is backed by former Expedia CEO Erik Blachford.

Why it matters

MindTrip, Odessia, and Miso lead with a from-scratch planning conversation: describe a trip and they build the itinerary. Soar works the other way in, it learns your travel life from your inbox first, then handles booking, changes, and day-of hiccups like delays and check-ins from there. Worth watching if you're already deep in the Gmail-connected travel-agent category, not urgent otherwise.

Source: PhocusWire ↗

Published by Agent Log. The summary reports the linked source; “Why it matters” and the verdict are Agent Log's interpretation.

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